• Lucie Poisson

Recommendations for your Marketer career

Updated: May 15, 2021

Lately, I had the chance to be in contact with young Marketers who were eager to learn and go further in their Marketing careers. It was refreshing... and scary too because I noticed how far they are from the reality of Marketing. They remembered me some years ago. I thought in what are the simple pieces of advice I would have appreciated getting from a Senior Marketer at this time. That's how I came up with the following list, which collects recommendations taken from my own experience and thoughts of Marketing leaders I follow:


  • "Never stop testing things"

  • "Understand the customers' pains by listening to customers calls, speaking with the Sales team, reading customers comments on Social Media".

  • "Build a side-project, no matter if a podcast, a blog or a YouTube channel, and experiment there"

  • "Constitute a portfolio with your most appealing projects"

  • "Invest much more time and energy in promoting the content than creating the content itself"

  • "Show the value of Marketing into your organization, up to the CEO"

  • "Be obsessed with improving the life of your customer"

  • "Set your ambition by defining your measurable objectives"

  • "Be constant in your Marketing: customers need time to notice a change"

  • "Have your ROI under control"

  • "Dare new things"


Now, you can start your Marketer career on the right path and become a great Marketer.


Start your Marketing career
Start your Marketing career

 

Copyright picture: Photo by Tim Mossholder on Unsplash

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